Marketing
August 29, 2016

Game On! 3 Key Takeaways When Selling Games to Educators

Game-based learning (sometimes affectionately referred to as “GBL”) is what happens when gaming principles are…
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Public Relations
June 22, 2016

Five Digital Hotspots To Reach & Influence Educators This Fall

At CB&A, we frequently survey educators to gain insights into their “go to” sources for…
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March 24, 2016

How to Make Sure Your Social Media Marketing Tweets Are Seen by Educators

Social media marketing is an important element of any ed-tech marketing plan. But making sure…
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Marketing
March 16, 2016

Marketing to Educators: Five Keys to Success

Marketing to educators is very different from marketing to business customers. As a group, educators…
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Public Relations
November 19, 2015

4 Simple, Hot Trends to Factor into Your 2016 Social Media Strategy

Like everything else in digital marketing, social media is constantly changing. On social, brands are…
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Marketing
September 1, 2015

How to Make a Splash in the Marketplace

How do you make your promotions stand out in the marketplace? Start with a well-crafted…
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