Big Ideas. Bigger Results.

Marketing | PR | Content | Social

Stay on top of your game with marketing insights from CB&A.

How We Are Different

Awareness is good. Leads are better. Sales are best. We know how to nurture leads through the sales funnel, from initial contact to final purchase. Effective integrated marketing campaigns for education, special needs and workforce development require intimate knowledge of not only our clients’ goals but also of the audiences they need to reach. We grow businesses with education marketing campaigns that work.

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Marketing

Marketing makes your brand relevant to potential customers. Grow your business with the right mix of marketing strategies.

Public Relations

Awareness is the first step to attracting customers. Generate leads with a PR strategy that creates demand for your brand.

Content

Demand generation is fueled by content. Use this content to drive leads through the sales funnel to final purchase.

Social

Amplify the reach of your content with social media. Build relationships and trust by engaging your audience.

Results Drive Us

Get found.

Increase sales with high-quality leads.

Improve your bottom line.

See how our work speaks for itself.

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January 21, 2019

A Down-to-Earth PR Strategy for an Out-of-This-World Product Launch Strategy

Competing for oxygen in the education atmosphere may seem like rocket science, but it’s not. To make the best possible first impression in the marketplace, you just need a targeted PR product launch strategy that positions your product as a win for education.

Chloe Dechow

Featured Public Relations

January 15, 2019

Three Communication Tips When Heading into a Merger or Acquisition

Whether it’s two companies combining to share resources, an industry giant absorbing a smaller competitor or something in between – mergers and acquisitions in the education industry are commonplace.

Saul Hafenbredl