June 27, 2016

Who Has the Time? Speed Meetings at ISTE 2016.

One thing we know for sure about ISTE, there’s never enough time in the day. Between sessions, the exhibit hall,…

Saul Hafenbredl
June 23, 2016

What to Expect: ISTE 2016

June is always an exciting time for the CB&A team, partially because the Late Blohmers blossom on the volleyball court…

Saul Hafenbredl
March 27, 2015

SXSW Advice for Content Marketers: Know Thyself

Or, more accurately: Know your company. More about this in a minute. Top brass from several multi-national corporations doled-out this…

Saul Hafenbredl
December 22, 2014

C. Blohm & Associates Welcomes Edsby

C. Blohm & Associates welcomes Edsby, a modern learning management system (LMS), to its expanding client family. Established in 2010…

Saul Hafenbredl
December 15, 2014

‘EdNET Insider’ Series Helps Managers Enhance 2015 K-12 Sales Plans

This fall, CB&A attended EdNET 2014, education marketers’ go-to event for networking, learning and sharing. We teamed up with Glen…

Saul Hafenbredl
October 27, 2014

CB&A Team Brings Home Three PR Awards

Last week, members of the CB&A team attended the Public Relations Society of America (PRSA) Madison Alchemy Awards ceremony. The annual…

Saul Hafenbredl
September 19, 2014

EDUCAUSE 2014: After Hours in Orlando

The EDUCAUSE Annual Conference returns to Orlando this year, where the best and brightest minds in higher education marketing will…

Saul Hafenbredl
July 24, 2014

Procurement Insights from EDVentures 2014

Selling and buying education technology solutions in K-12 is fraught with complications. To help providers clear some common hurdles, the…

Saul Hafenbredl
May 22, 2014

Recapping the 2014 SIIA Education Industry Summit

Last week, more than 300 education industry executives convened in unseasonably warm San Francisco for the Software and Information Industry…

Saul Hafenbredl
CB&A is an education pr agency.
November 27, 2013

The “New-School” News Release and What It Means for #PR

Enough with the hashtags, you might say. This isn’t Twitter. Right you are. Marketers have used and abused hashtags, deploying…

Saul Hafenbredl