Using public relations tips when working with the national media.
Public Relations
October 10, 2018

Go Big or Go Home: Working with National Media

You’ve struck gold. One of your organization’s products, people or initiatives grabbed the attention of…
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Public Relations
March 27, 2018

Follow the News for Timely Education Marketing Content

Creating content that attracts an audience engaged is tricky enough. Holding that audience’s attention is…
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Marketing
January 30, 2018

Add Value to Your Brand with Native Advertising

Education marketers have more advertising options than ever. Consequently, educators are deluged with brand messages…
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Marketing
September 12, 2017

Four Ingredients for Your Next Education Marketing Campaign

All business owners are seeking the “secret recipe” for an education marketing campaign that grows…
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Public Relations
November 3, 2016

EDUCAUSE 2016 Seeks to Bridge IT and Academics

A quiet tension prevails at our colleges and universities. Sometimes it’s perceptible in the murmurs…
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