Education PR - Public Relations for Edtech December 15, 2016 Boosting Visibility by Capitalizing on a Local News Story – Case Study If it walks like a duck... The Situation CB&A’s client, a 3D printer manufacturer, was featured on a Wisconsin news… Kelsea Kierstead Love1
Education Marketing Trends May 9, 2016 Using Email To Generate Webinar Participation and Sales Leads – Case Study A client preparing to host a webinar wished to promote it through a targeted email campaign. The challenge: to develop… Danny Paulmeyer Love1
Social Media For Education April 21, 2016 Creating Social Media Affection on Valentine’s Day – Case Study A client recently entered the education market with their new, industry-leading 3D printer, and CB&A was asked to come up… Danny Paulmeyer Love1
Social Media For Education April 12, 2016 Successful Brand Launch in 30 Days on Facebook – Case Study A client launching a new technology product into the education market needed to leverage social media to increase its presence… Olivia Koivisto Love1
Education PR - Public Relations for Edtech April 11, 2016 Educating Local Communities on School Safety – Case Study A client that develops and deploys visitor management systems for schools and districts aimed to educate members of a community… Lydia Jerabek Love1
Education Content Marketing March 8, 2016 Storytelling to Engage Audiences — Case Study A client that creates robots to teach K-5 students foundational skills in computer coding wanted to build credibility in the… Lydia Jerabek Love1
Education Content MarketingEducation PR - Public Relations for Edtech December 11, 2015 Balancing Coverage Through Strategic Communication and Media Relations — Case Study A client that develops and administers assessments to school systems sought to maintain its credibility after technical issues disrupted assessments.… Quinn Buchanan Love1
Education PR - Public Relations for Edtech December 4, 2015 Increasing Visibility at ISTE – Case Study CB&A sought to increase opportunities for clients at ISTE 2015 by launching BuzzHub, an event that included speed meetings between… Quinn Buchanan Love1
Education Content MarketingEducation PR - Public Relations for Edtech October 8, 2015 Thought Leadership at the National Press Club – Case Study A client that develops robots and curriculum to help children on the autism spectrum sought to establish itself as a… Lauren West Love1
Education Content MarketingEducation PR - Public Relations for Edtech February 25, 2015 Molding a Thought Leader – Case Study A professional firm specializing in the federal E-rate funding program sought to establish itself as a national thought leader and… Aleesha Halbach Love1