October 12, 2018

Benjamin Franklin

Ryan Anderson
Using public relations tips when working with the national media.
October 10, 2018

Go Big or Go Home: Working with National Media

You’ve struck gold. One of your organization’s products, people or initiatives grabbed the attention of a national media outlet. It’s a fleeting opportunity to convey your message to an audience of millions. After the initial excitement fades, reality sets in: There’s a lot of work to do.

Saul Hafenbredl
March 27, 2018

Follow the News for Timely Education Marketing Content

Creating content that attracts an engaged audience is tricky enough. Holding an audience’s attention is even more difficult. One often…

Saul Hafenbredl
Meetings during conferences can play an important role in your education marketing efforts.
March 13, 2018

Seal the Deal: Maximize Your Education Marketing Efforts After the Conference

ISTE, SXSW EDU, FETC, ATIA, TCEA – once you’ve navigated the alphabet soup of education conferences and determined your event…

Kelsea Kierstead
October 31, 2017

We Turned Down a Monthly Forbes.com Column. Here’s Why.

Forbes Media recruited us to join its Agency Council. Ethical concerns guided our decision to decline. The offer    According…

Saul Hafenbredl
October 19, 2017

5 Ways PR Improves Your Bottom Line

While PR has the reputation of being tricky to measure, marketers have made significant progress in solidifying the traditionally dotted…

Saul Hafenbredl
September 5, 2017

Dollars and Sense: Stay Informed on Edu Policy

Whether you’re ready to take action for education programming or want to be prepared for funding conversations with customers, tapping…

Charlene Blohm
June 29, 2017

#ISTE17 News Recap

As the top education PR agency, we gathered with top ed tech companies this week at ISTE 2017 and announced…

Lauren West
June 13, 2017

Infographic: The Media’s ISTE 2017 Watchlist

Worlds collide at ISTE every year when ed tech vendors, media, educators, education pr pro’s and industry VIPs come together…

Quinn Buchanan
CB&A is an education pr agency.
June 2, 2017

Don’t Be Listless at the Grocery Store – or ISTE

When I go grocery shopping without a list, it’s a mess. My cart fills up with things like Doritos, and…

Saul Hafenbredl