CB&A Expert Series: 3 Tips to Get Exposure in the Media
How education companies can support the work of journalists The education industry is in a constant state of change –…
6 Ways to Add Business Value with Education PR
Journalism has undergone a seismic shift in the past decade. With a variety of media for individuals to voice their…
4 Public Relations Trends for 2020
The Public Relations Trends, They are a Changin’ As we kick off 2020, there’s no question that people have evolving…
Edtech Crisis Management: Safeguarding Student Data
Crisis Management Starts with Preparation In the first six months of 2019, more than 3,800 data breaches were reported in…
Journalism Advocacy: 5 Ways to Support Journalists
Competing for oxygen in the education atmosphere may seem like rocket science, but it’s not. To make the best possible first impression in the marketplace, you just need a targeted PR product launch strategy that positions your product as a win for education.
How to Build a Winning Public Relations Crisis Strategy
Competing for oxygen in the education atmosphere may seem like rocket science, but it’s not. To make the best possible first impression in the marketplace, you just need a targeted PR product launch strategy that positions your product as a win for education.
A Down-to-Earth PR Strategy for an Out-of-This-World Product Launch Strategy
Competing for oxygen in the education atmosphere may seem like rocket science, but it’s not. To make the best possible first impression in the marketplace, you just need a targeted PR product launch strategy that positions your product as a win for education.
Three Communication Tips When Heading into a Merger or Acquisition
Whether it’s two companies combining to share resources, an industry giant absorbing a smaller competitor or something in between – mergers and acquisitions in the education industry are commonplace.
John D. Rockefeller Quote
The 2019 Marketing Planning Series: Education PR Tools and Trends
Determining a budget based on your company’s overall priorities and goals is one thing– making sure you’re at the forefront of the marketing trends that will help you achieve those goals is another. Often, it seems like you’ve just mastered the newest marketing channel or tactic that will help build awareness or contribute to leads and sales–and then something else comes along that affects your preparations.