June 15, 2012

Archdiocese of New York – Case Study

The Situation: When our client’s product, a cloud-based learning and teaching solution, was implemented in four Catholic schools in New York, CB&A leveraged the opportunity to develop a strategy to achieve nationwide recognition.
The Results: The successful strategy enhanced visibility, garnered extensive media coverage, and positioned the client as a premier online teaching and learning solution for one-to-one computing classrooms.

Charlene Blohm
June 10, 2012

A Special Education Publisher Contest – Case Study

The Situation: When our client, a leading provider of instruction materials for students with special needs, sponsored a contest to honor special education teachers and their students, CB&A leveraged the opportunity to promote the contest to achieve nationwide recognition and spark participation.
The Results: The successful campaign enhanced visibility, garnered extensive media coverage, and positioned the publisher as a premier provider of instructional materials for students with special needs.

Emily Embury
September 16, 2010

Tips for a Successful EdNET Experience

For more than 20 years, the annual EdNET Conference has been one of the must-attend events of the year for…

Kristen Plemon
September 14, 2010

The Dairy Dispatch has Moooooved Online

The inaugural edition of the online Dairy Dispatch celebrates National Chocolate Milkshake Day, a holiday very near and dear to…

Patrick Terry