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Education Content Marketing

Education Content Marketing: Case Studies, White Papers, Infographics

Content is the backbone of any campaign. To make the biggest impact, strong content is promoted via social media, public relations, and other marketing services, generating even more demand as your content assets are seen by more people. Learn how to leverage your best assets with regular updates via CB&A’s education content marketing blog.

About 6-8 times per year, we share an edtech content blog article with our followers, offering tips on case studies, original research, eBooks, white papers, infographics, and any other sort of content asset your education brand is creating. Contact us today if you’d like to learn more about our edtech content marketing services.

Education Content MarketingEducation Marketing TrendsEducation PR - Public Relations for EdtechSocial Media For Education
December 29, 2016

2016: Review, Results and Reveries

Celebrating 25 years of business feels like a rare milestone, and it’s an experience I’ll cherish for many years to…
Charlene Blohm
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Education Content MarketingEducation Marketing TrendsEducation PR - Public Relations for EdtechSocial Media For Education
December 1, 2016

7 Trends to Guide Your 2017 Marketing and PR Strategy

It’s hard to believe that 2016 is almost over. During the course of the year, we’ve elected a twittering president,…
Emily Embury
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Education Content MarketingEducation PR - Public Relations for Edtech
October 19, 2016

CB&A’s Annual Pumpkin Carving Contest

Halloween is quickly approaching! To celebrate, CB&A hosted its annual pumpkin-carving extravaganza last week. Fifteen specimens of the ghoulish gourd…
Linh Nguyen
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Education Content MarketingEducation Marketing TrendsEducation PR - Public Relations for EdtechSocial Media For Education
October 3, 2016

EdNET 2016: Experts Share Education Tips for 2017 [VIDEO]

Even if you didn’t miss EdNET this year, it’s impossible to see everything at the conference. We asked some of…
David Dickinson
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Education Content MarketingEducation Marketing Trends
May 16, 2016

Five Emerging E-Learning Trends

Technology is disrupting the education industry. It has transformed traditional approaches and created the opportunity to explore new, improved ways…
Danny Paulmeyer
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Education Content Marketing
March 8, 2016

Storytelling to Engage Audiences — Case Study

A client that creates robots to teach K-5 students foundational skills in computer coding wanted to build credibility in the…
Lydia Jerabek
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Education Content MarketingEducation Marketing TrendsEducation PR - Public Relations for EdtechSocial Media For Education
January 7, 2016

General Trends to Watch in 2016

As we start the New Year, here are my viewpoints on current marketing trends that impact marketers in the education…
Charlene Blohm
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Education Content MarketingEducation PR - Public Relations for Edtech
December 11, 2015

Balancing Coverage Through Strategic Communication and Media Relations — Case Study

A client that develops and administers assessments to school systems sought to maintain its credibility after technical issues disrupted assessments.…
Quinn Buchanan
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Education Content MarketingEducation PR - Public Relations for Edtech
October 8, 2015

Thought Leadership at the National Press Club – Case Study

A client that develops robots and curriculum to help children on the autism spectrum sought to establish itself as a…
Lauren West
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Education Content MarketingEducation PR - Public Relations for Edtech
July 30, 2015

Using “Old School” Methods to Achieve Visibility Goals – Case Study

The Situation: CB&A’s client partnered with an international news organization to offer new higher education courses, and looked to gain visibility…
Aleesha Halbach
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  • About
    • Leadership
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    • Education Marketing Strategy
    • Public Relations
    • B2E Content Marketing
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  • Blog
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