Social Media Breakfast Madison: LinkedIn Tips

Posted on: July 17th, 2014 by Lauren West No Comments

On an unseasonably cool July morning, CB&A joined other socially inclined communication professionals to hear LinkedIn tips from author and trainer Wayne Breitbarth (@waynebreitbarth) at Social Media Breakfast Madison (@smbmad).

It was a morning filled with surprises, as Wayne had a last-minute scheduling change and ended up presenting virtually from his home in Milwaukee. Luckily there was plenty of coffee and pastries to go around while the Social Media Breakfast Madison crew quickly prepared for Wayne’s live broadcast.

As... more

A Look Back on ISTE 2014

Posted on: July 8th, 2014 by Olivia Hoff No Comments

The CB&A team has been working hard the past few months in preparation for ISTE 2014 in Atlanta, Georgia. From Media Central to show floor appointments and press conferences, the team learned about the latest in EdTech while soaking up the hot sun (and rain). The week went by in a blur, but not before people took to their social media accounts to tweet, post a new status or film a video, immortalizing some of the most memorable moments from... more

ISTE 2014: Media Central

Posted on: July 3rd, 2014 by Kristina Rozenbergs No Comments

This week, five of our team members returned to a very soggy Wisconsin after spending four days in the Atlanta, Ga. sun (and heat) for ISTE 2014. On Monday, June 30, the CB&A team hosted Media Central at the annual conference and exhibition, with media members stopping by to meet with Filament Games, Funds for Learning,, RoboKind and Skyward. Media Central gives media members, industry experts and CB&A clients a chance to come... more

ISTE 2014: After Hours

Posted on: June 25th, 2014 by Olivia Hoff No Comments

When attending ISTE 2014 make sure to explore the city, eat good food, have a few libations and kick back with a little fun.

If you are able to get a few precious moments away from the hotel, here are a few good places for food, drink and fun in Atlanta .


Start off the day right with an original from Sublime Doughnuts. From Crème Brulee and Butter Toffee doughnuts to Nutella and Red Velvet Cake doughnuts Sublime has it all.more

ISTE 2014 Preview

Posted on: June 18th, 2014 by Lauren West No Comments


The 35th annual ISTE Conference and Exposition is heading to Atlanta this year, and so are we! The CB&A team will join nearly 18,000 educators and education leaders at the June 28- July 1 event to immerse ourselves in the latest industry happenings. ISTE 2014 will feature powerful keynote addresses, illuminating sessions, inspirational professional learning and much more.

Our primary focus at ISTE is to host Media Central,... more

Style Guide for Writing about Disabilities

Posted on: June 9th, 2014 by Andria Casey No Comments

Reporters and other media professionals are trained to use grammatical, clear and concise language. Yet, when the language is describing a human being, grammar shouldn’t always take precedence.

Working in the education and special needs markets, we have become well acquainted with the use of disability-related language. And many times the media professional in us doesn’t get to make the final writing decision.

Our goal is to write about the whole individual, not to label him or her with a single characteristic.... more

Bidding Adieu to Daisy

Posted on: June 6th, 2014 by Charlene Blohm No Comments

Ten years ago, C. Blohm & Associates rode the cattle trails north from Texas to Wisconsin. To announce the change, I purchased a herd of stuffed dairy cows and sent them to friends. Along with the cows, CB&A began producing a monthly newsletter highlighting our latest client news to keep our media friends in the loop. Alas, today we distributed the final Dairy Dispatch.


Each issue... more

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