A is for Apple: The Juicy History of America’s Favorite Back-to-school Treat

Posted on: August 27th, 2014 by Kristina Rozenbergs No Comments

The back-to-school season conjures up many iconic images – a backpack filled with new school supplies, bright yellow school busses and of course, a shiny red apple. Since the sweet treat has become a symbol of teaching and education in many countries, it’s hard to believe that the apple was once considered a dangerous piece of produce to many Americans.


Unlike the sweet crunch we think of today, the apple historically had... more

SXSWedu PanelPicker 2014 Watch List

Posted on: August 19th, 2014 by Lauren West No Comments


Launched in 2007, PanelPicker is an innovative online tool that encourages community participation in the SXSW Festival. Since 30 percent of the input in the application process comes from public votes, it is a great way to champion topics that you are passionate about. The remaining input comes from SXSW staff (30 percent) and a group of industry experts on the SXSW Advisory Board... more

Robotics in Education: Not Quite a Takeover

Posted on: August 14th, 2014 by Lauren West No Comments


The idea of robots taking over the world has been depicted in films, literature and popular culture. With so much attention paid to fantasy scenarios, it can be easy to forget that there are robots actually being used in daily life to make chores easier or solve problems. A recent Fox News article describes robots that clean floors, make flatbreads and even organize calendars.

One robot featured in the article... more

July’s #PRProTips

Posted on: August 5th, 2014 by Chris Swietlik No Comments

We’ve had a lot of fun with Vine over the past year. We played with teeth, cows and even conducted a science experiment. But as we continued to try new ideas with this six-second app, we started thinking about how we could use this tool to share what we do with others.

Inspired by Brian Koppleman, a distinguished screenwriter who made a name... more

Special Education Innovations From ISTE: An eSchool News Reflection

Posted on: August 1st, 2014 by Lauren West No Comments


It’s been a month since ISTE 2014, but we’re still beaming from the Special Education Innovation Reception. Dennis Pierce (@eSN_Dennis) of eSchool News recently wrote about the event in the article Four Special-Education Innovations from ISTEand it inspired us to reflect on the gathering.

Dennis did a wonderful job capturing all of the exciting innovations that were highlighted at the event. We partnered with... more

Procurement Insights from EDVentures 2014

Posted on: July 24th, 2014 by Saul Hafenbredl No Comments

Selling and buying education technology solutions in K-12 is fraught with complications. To help providers clear some common hurdles, the Education Industry Association (EIA) and Digital Promise  conducted research in conjunction with the Johns Hopkins University Center for Research and Reform in Education. The group examined how districts discover and acquire education technology solutions to assess current methods and suggest best practices.

EIA, Digital Promise and Johns Hopkins previewed research results during EIA’s EDVentures Conference last... more

Social Media Breakfast Madison: LinkedIn Tips

Posted on: July 17th, 2014 by Lauren West No Comments

On an unseasonably cool July morning, CB&A joined other socially inclined communication professionals to hear LinkedIn tips from author and trainer Wayne Breitbarth (@waynebreitbarth) at Social Media Breakfast Madison (@smbmad).

It was a morning filled with surprises, as Wayne had a last-minute scheduling change and ended up presenting virtually from his home in Milwaukee. Luckily there was plenty of coffee and pastries to go around while the Social Media Breakfast Madison crew quickly prepared for Wayne’s live broadcast.

As... more

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