Recently, we were awarded a MarCom Gold Award for a national television media placement. Presented by the Association of Marketing and Communication Professionals, the MarCom Gold Award is reserved for entries that exceed the high standards of the industry norm.... more
This is the second post in a three-part series about research conducted by C. Blohm & Associates and Winter Group during focus group sessions at ISTE in Atlanta. Part one covers “Where Educators Get the Scoop on New Products”.
C. Blohm & Associates welcomes ABC-CLIO Solutions, an extensive online social studies, science and English language arts reference system, to its expanding client family.
Founded in 1976, ABC-CLIO became a pioneer in computer technology when it developed an online humanities database. In 2000, ABC-CLIO Solutions was launched to provide educational resources to librarians, patrons, educators and students while integrating flipped and blended learning with multimedia and digital content.
Geared towards middle and high... more
We asked district and building level educators about their go-to sources for information on products and services when we met with them at ISTE in Atlanta. Their top two responses emphasize that educators continue to value relationships with peers more than any other source of information.
- PLNs, professional learning networks, continue to be “my first source.” Educators seek out each other’s opinions about what is working in their classrooms and districts. Many of... more
Halloween has come and gone, but not before the annual CB&A pumpkin carving contest! Recently, the CB&A team brainstormed their best pumpkin ideas to try and earn the top-tiered prize of “Best of Show.” Each design was meticulously carved and handcrafted to perfection. The team ended up with an array of pumpkins including an owl, the state of Wisconsin and many others. This year CB&A was lucky to have Melissa Wollering, President of the Public Relations Society of America–Madison chapter,... more
CB&A is an agency that values its team, and we hope you enjoy learning a bit more about the people behind the PR.
Dog or cat person: Dog. I had a beagle for 14 years when I was younger.
Early riser or night owl? Night owl. I can get up early if I need to and actually enjoy doing so once I’m up, but for the most part... more
Last week, members of the CB&A team attended the Public Relations Society of America (PRSA) Madison Alchemy Awards ceremony. The annual award program honors exceptional communication tactics, strategies and campaigns.
CB&A received three awards for its work in public affairs, social media and media relations.
The team earned an Award of Excellence for its development and management of a successful thought leadership campaign for John D. Harrington, CEO of Funds For Learning. The agency assisted in raising his profile on the issue... more