People Behind the PR: Aaron Krish

Posted on: October 29th, 2014 by Aleesha Halbach No Comments

CB&A is an agency that values its team, and we hope you enjoy learning a bit more about the people behind the PR.

AaronDog or cat person: Dog. I had a beagle for 14 years when I was younger.

Early riser or night owl? Night owl. I can get up early if I need to and actually enjoy doing so once I’m up, but for the most part I’m up late.

Best PR... more

CB&A Team Brings Home Three PR Awards

Posted on: October 27th, 2014 by Saul Hafenbredl No Comments

Last week, members of the CB&A team attended the Public Relations Society of America (PRSA) Madison Alchemy Awards ceremony. The annual award program honors exceptional communication tactics, strategies and campaigns.

CB&A received three awards for its work in public affairs, social media and media relations.

The team earned an Award of Excellence for its development and management of a successful thought leadership campaign for John D. Harrington, CEO of Funds For Learning. The agency assisted in raising his profile on the issue... more

PR & Social Media Summit 2014

Posted on: October 16th, 2014 by Aaron Krish No Comments

Recently, four members of the CB&A team, Kristina Rozenbergs, Olivia Hoff, Lauren West and Aaron Krish, traveled to Milwaukee to participate in the annual PR & Social Media Summit at Marquette University. Communication leaders from across the country gathered to discuss the current social media landscape, strategy, messaging and building a brand online. The team will share what they learned from presentations by experts at Facebook, Reddit, LinkedIn and Edelman who spoke about the current state of the social... more

Highlights from EDUCAUSE 2014

Posted on: October 10th, 2014 by Aaron Krish No Comments

This year’s higher education conference took place in Orlando, Florida. EDUCAUSE 2014 focused primarily on advancing higher education, the use of information technology and the IT issues facing higher education today.

One of our Account Executives, Chris Swietlik, was able to spend a few days in the sun with clients like Atomic Learning, Atomic Higher Education and SIIA. From floor displays, media meetings and speaker presentations, take a look at how CB&A and some of our client family experienced EDUCAUSE 2014.



September’s #PRProTips

Posted on: October 7th, 2014 by Chris Swietlik No Comments

As we move into fall, CB&A continues its mission of turning you into a PR Pro, one tip at a time. In September our Pros discussed attending conferences, social media, award programs and becoming thought leaders. With each tip, we’re moving you one step closer to mastering the world of public relations and putting this advice into practice.

Need a tip? Let us know in the comments, or follow us on VineTwitter and Facebook to get the latest tips every week and feel free... more

EDUCAUSE 2014 Preview

Posted on: September 26th, 2014 by Chris Swietlik No Comments

Last fall, the CB&A team sent some of our team off to Anaheim for EDUCAUSE 2013. This year, we’re trading one of the most magical places in the world for another, as we travel to EDUCAUSE 2014 in Orlando.

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This year’s higher education conference takes place from Sept. 29-Oct. 2 and focuses on advancing higher education through the use of information technology. EDUCAUSE offers a robust, community-generated... more

EDUCAUSE 2014: After Hours in Orlando

Posted on: September 19th, 2014 by Saul Hafenbredl No Comments

The EDUCAUSE Annual Conference returns to Orlando this year, where the best and brightest minds in higher education will convene to network with peers, discover new approaches and discuss the future of the postsecondary market.

Orange County Convention Center serves as the conference venue, and Orlando’s world-famous attractions provide ample opportunities for conference-goers to unwind after a long day of moving and shaking.

At CB&A, we hold fun and play in high regard, so here are a few suggestions for making... more

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