CB&A Client Briefing: COVID-19 Education Funding Overview
Education funding and grant highlights for education marketers First CARES, then CAA, and now ARPA. Taken together, these relief packages represent…
SEO Strategies: 5 Tips For Edtech Companies
Five Essential SEO Strategies for Education Companies There’s no “get rich quick” scheme when it comes to Search Engine Optimization…
4 Public Relations Trends for 2020
The Public Relations Trends, They are a Changin’ As we kick off 2020, there’s no question that people have evolving…
Edtech Crisis Management: Safeguarding Student Data
Crisis Management Starts with Preparation In the first six months of 2019, more than 3,800 data breaches were reported in…
FETC Recap: What’s Hot in Ed Tech
Sunshine and palm trees welcomed teachers, technology directors, education marketing experts, thought leaders and vendors alike for the 37th annual…
5 Conference Strategies To Drive 2017 Sales
Conferences are a significant investment of your time and budget. There are a multitude of shows available to those marketing…
What Do We Really Know About Game-based Learning?
The University of Michigan conducted a survey in 2014 to determine how teachers felt about games in the classroom, and found…
A Closer Look at ESSA and Education Technology Part 2
In part one of our Every Student Succeeds Act (ESSA) blog series, we listed provisions included in ESSA that will affect…
A Closer Look at ESSA and Education Technology Part 1
It’s been just over two months since President Obama signed the Every Student Succeeds Act (ESSA) into law, and members…
CB&A Selected to Lead First-Ever CETL Summit
Last week, CB&A facilitated the first-ever Certified Education Technology Leader (CETL) Summit during the annual Consortium for School Networking (CoSN)…