May 14, 2025

PPC vs SEO for Education Marketing
. . . and What about Artificial Intelligence?

Learn how to optimize your education marketing mix to thrive in a new era of AI search.

November 6, 2024

Survey Report: Education Marketing Trends & Insights for 2025

Find out how education marketers are preparing for a post-ESSER 2025.

September 27, 2024

Survey Report: What Business-to-Education Marketers Think of Event Marketing Right Now

Has education event marketing finally bounced back from COVID? Find out what our survey says.

November 14, 2023

Video: CB&A Education Marketing Trends & Insights for 2024

In this 30 minute video of our latest CB&A Expert Series event, learn how you can prepare for 2024.

November 1, 2023

CB&A Joins FINN Partners

The firm will be known as CB&A, A FINN Partners Company, and work alongside FINN’s existing PreK-12 and Higher Education practices.

October 19, 2023

3 Steps to Uncover Your Brand’s Differentiator in a Crowded Education Marketplace

Discovering your brand’s positioning  to establish a foothold in the education marketplace takes time, patience, and above all — listening.