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Emily Embury
0
Metrics for EdTech Marketing
Education Marketing Trends
October 2, 2019

7 Must-Have EdTech Marketing Analytics for Year-End Reporting

It’s November. For us in Wisconsin, that means one thing. Snow. For edtech marketing professionals,…
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Kendall Riskedal
0
The 2019 Marketing Planning Series.
Education Marketing Trends
December 11, 2018

The 2019 Marketing Planning Series: Website Tools and Trends

Credibility and authority are required for success in business. The very first place most people…
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Caitlin Ledger
0
The 2019 Marketing Planning Series.
Social Media For Education
December 4, 2018

The 2019 Marketing Planning Series: Social Media Tools and Trends

There’s no question that the use of social media in your edtech marketing strategy is…
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Chloe Dechow
0
The 2019 Marketing Planning Series.
Education Content Marketing
November 20, 2018

The 2019 Marketing Planning Series: Content Tools and Trends

The need for content marketing in education can be summed up in one quote by…
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Charlene Blohm and Dayton Johnson
0
Marketing and sales collaboration
Education Marketing Trends
November 15, 2018

Achieving EdTech Revenue Goals Through Sales and Marketing Collaboration

Selling to K-12 school districts, administrators and teachers demands more than just showing up at…
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Kendall Riskedal
0
The 2019 Marketing Planning Series.
Education Marketing Trends
November 13, 2018

The 2019 Marketing Planning Series: Email Marketing Tools and Trends

There’s a reason why your email inbox is flooded with messages from different companies: Email…
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Caitlin Ledger
0
The 2019 Marketing Planning Series.
Education PR - Public Relations for Edtech
October 29, 2018

The 2019 Marketing Planning Series: Education PR Tools and Trends

Determining a budget based on your company’s overall priorities and goals is one thing– making…
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Emily Embury
0
The 2019 Marketing Planning Series.
Education Marketing Trends
October 16, 2018

The 2019 Marketing Planning Series: Budget Goal Setting

“Setting marketing budgets is easy!” -No marketing professional ever. In fact, you’ve most likely learned…
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Saul Hafenbredl
0
Using public relations tips when working with the national media.
Education PR - Public Relations for Edtech
October 10, 2018

Go Big or Go Home: Working with National Media

You’ve struck gold. One of your organization’s products, people or initiatives grabbed the attention of…
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Charlene Blohm
0
Education Marketing Trends
October 3, 2018

Education Marketing Action Alert: Congress Passes Education Budget

Congress passed an FY19 spending bill shortly before the start of the new fiscal year…
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