ISTE 2017 Infographic: Strategic Planning Checklist
In a few short months, the leaders of the education industry will gather in San Antonio for ISTE, one of…
PR Spotlight: A Conference Guide for Busy Professionals
While conferences can be great for your company and your professional development, they can do a number on your stress…
CB&A Wins Gold ADDY Award
We’re taking a moment to celebrate C. Blohm & Associates’s success in the midst of a busy season for our…
TCEA Chronicles: Education Technology Highlights from the 2017 Conference
With The Illustrated Texas Dictionary of the English Language in tow, members of the CB&A’s education PR team recently headed…
An Ambassador Program, the Human Element Your Brand is Missing
It’s the unspoken truth in marketing and specifically education marketing: When it comes to purchasing decisions, we trust the recommendations…
Career and Technical Education on the Rise
CTE Month is in full swing. Recently our education PR pro’s highlighted emerging trends that promise to be major areas…
3 Tips to Win the Hearts of Administrators
The ed tech marketplace is a very competitive arena, especially in spring at the height of the K-12 buying cycle….
3 Reasons to Integrate Giving into your Marketing Plan
As we head full swing into 2017, companies are designating dollars to their business objectives and busily planning out their…
FETC Recap: What’s Hot in Ed Tech
Sunshine and palm trees welcomed teachers, technology directors, education marketing experts, thought leaders and vendors alike for the 37th annual…