Charlene Blohm

Senior Partner

Since founding CB&A in 1991, Charlene (or “CB” as her team calls her) has partnered with organizations of every stripe to deliver bottom-line value. From early stage Davids to multinational Goliaths, she has a knack for seeing opportunities where others might see challenges.

Charlene has earned several accolades individually and on behalf of the agency, and she’s a frequent guest speaker and thought leader for all things related to education marketing, PR, and sales. Her background in journalism, advertising, and promotions has earned her strong networks in the industry that she continues to cultivate.

On the weekends, you can find CB pedaling a bike or paddling a canoe.

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See What Experts Are Saying

4 Steps for Brand Differentiation When Every Education Company is “In It For The Kids”

| Education Marketing Strategy | No Comments
In an education industry where everyone is mission-driven, differentiation is critical. Learn how to craft a compelling UVP that sets…

Win Over Education Buyers with These 8 Mission-Driven Messaging Strategies

| Education Content Marketing, Education Marketing Strategy, Education Public Relation, Uncategorized | No Comments
Set your education company apart. Discover 8 key tips for an effective mission-focused marketing strategy.
ladder made of books leading to an open window

Doing Good While Doing Well: 5 Tips to Authentically Connect Your Education Company’s Mission and Business Growth

| Education Marketing Strategy | No Comments
Find out how strategically incorporating your company’s mission into your messaging can lead to better financial performance.