ContentPublic Relations
December 11, 2015

Balancing Coverage Through Strategic Communication and Media Relations — Case Study

A client that develops and administers assessments to school systems sought to maintain its credibility…
Read More
CB&A is an education pr agency.
Public Relations
November 27, 2013

The “New-School” News Release and What It Means for #PR

Enough with the hashtags, you might say. This isn’t Twitter. Right you are. Marketers have…
Read More
CB&A is an education pr agency.
Public Relations
November 25, 2013

Smart Secrets to Media Pitching: Key Takeaways from PRSA International Conference Session with Michael Smart

While attending the 2013 PRSA International Conference in Philadelphia last month, I sat in on…
Read More
Public Relations
October 23, 2012

CB&A Team Snags 4 Awards at PRSA-Madison Event

C. Blohm & Associates, Inc. (CB&A), the premier public relations firm for the education industry,…
Read More
Public Relations
May 17, 2011

Implementing the Barcelona Principles into PR Practice

In June of 2010, measurement industry representatives gathered in Barcelona, Spain and agreed upon seven…
Read More
Education
October 27, 2010

The Role Education Plays in Fighting World Hunger

"Almost a billion people are going hungry every day around the world," according to Bettina…
Read More
Public Relations
November 24, 2009

PRSA 2009: Measuring the Influence of Social Media

How have public relations metrics changed with the advent of social media?  Katie Paine of…
Read More