November 27, 2013
The “New-School” News Release and What It Means for #PR
Enough with the hashtags, you might say. This isn’t Twitter. Right you are. Marketers have used and abused hashtags, deploying…
December 20, 2012
Feed Your Holiday Appetite: Most-Read Posts of 2012
As 2013 draws near, the CB&A team has taken the time to stop and smell the roses — the Badgers…
December 29, 2010
Multimedia News Releases: Grabbing Your Reader’s Attention
With the dramatic increase in media consumption and multitasking in this digital age, people want their information as quickly as…