
April 19, 2010
The Four P’s of Successful Online Customer Engagement
When helping clients and colleagues to understand and navigate the world of social media, we suggest a three-step process: 1)…

October 20, 2009
Social Media in the Education Market
On October 15th, I had the opportunity to co-present the “Social Media in the Education Market: New Ways to Build…

August 30, 2009
Dealing With Negative Comments in Social Media – and Calming Your Fears
Negative comments are inevitable – whether or not your company is engaged in social media. At some point, if they…