July 17, 2018

The Anatomy of an Effective Education Marketing Email

For many education marketing companies, email is still one of the best and most cost-efficient ways to get a message…

Lauren Reid
July 11, 2018

Essential Metrics to Measure Your Back-To-School Success

Your back-to-school campaign is about to kick off – but when it’s over, how will you know if it was…

Danny Paulmeyer
July 3, 2018

7 Summer To-Do’s to Increase Your Sales Next School Year

School is out for the summer! Well, for students perhaps, but for education technology marketers and companies, the summer is…

Kevin Custer and Rita Ferrandino
June 5, 2018

Your ISTE Game Plan for Education Marketing Success

Soon, thousands of educators will flock to Chicago for ISTE 2018, the ed tech industry’s largest trade show. Attendees will…

Chloe Dechow
Education marketing action alert
May 14, 2018

Education Marketing Action Alert: What You Need to Know about GDPR

THE NEWS At the end of May, the European Union’s (EU) General Data Protection Regulation (GDPR) will usher in a…

Charlene Blohm
April 30, 2018

Why Education Marketing Needs Social Media Advertising

With the recent focus on Facebook’s changing algorithm, you may wonder if including social media advertising in your education marketing…

Danny Paulmeyer
April 18, 2018

How to Increase Education Marketing Conversions with A/B Testing

One thing we know about successful education marketing is that our audience keeps us guessing. There are often differences between…

Lauren Reid
Education marketing action alert
April 4, 2018

Education Marketing Action Alert: Ed Tech Gets a $700M Boost

The News Lawmakers have finally resolved their stalemate over the 2018 federal budget, and there’s good news for K-12 marketers:…

Charlene Blohm
CB&A is an education pr agency.
April 3, 2018

C. Blohm & Associates Named Finalist for “PR Firm” in EdTech Awards

Education PR agency wins award for seventh time With our combined passion for education, PR and marketing, we’re extremely proud…

Danny Paulmeyer
Follow-the-News-for-Timely-Education-Marketing-Content_Header-Image
March 27, 2018

Follow the News for Timely Education Marketing Content

Creating content that attracts an engaged audience is tricky enough. Holding an audience’s attention is even more difficult. One often…

Saul Hafenbredl