The 2019 Marketing Planning Series.
December 4, 2018

The 2019 Marketing Planning Series: Social Media Tools and Trends

There’s no question that the use of social media in your edtech marketing strategy is…
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The 2019 Marketing Planning Series.
Content
November 20, 2018

The 2019 Marketing Planning Series: Content Tools and Trends

The need for content marketing in education can be summed up in one quote by…
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The 2019 Marketing Planning Series.
Marketing
November 13, 2018

The 2019 Marketing Planning Series: Email Marketing Tools and Trends

There’s a reason why your email inbox is flooded with messages from different companies: Email…
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Person writing an education marketing strategy graph in notebook.
Marketing
October 5, 2018

The Road Map to Your Road Map: The Marketing Audit

With an ever-changing digital world, and the shortening attention span of consumers, it’s crucial to…
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Utilize social media insights to drive your education marketing strategy.
July 23, 2018

6 Easy Ways to Integrate Social Media into Your Company’s Sales Efforts

When it comes to what creates leads and revenue, social media is often left out…
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There are several essential pieces for successful education marketing emails.
Marketing
July 17, 2018

The Anatomy of an Effective Education Marketing Email

For many education marketing companies, email is still one of the best and most cost-efficient…
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Measure your education marketing goals by tracking key marketing campaign metrics.
Marketing
July 11, 2018

Essential Metrics to Measure Your Back-To-School Success

Your back-to-school campaign is about to kick off – but when it’s over, how will…
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Marketing
June 5, 2018

Your ISTE Game Plan for Education Marketing Success

Soon, thousands of educators will flock to Chicago for ISTE 2018, the ed tech industry’s…
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Public Relations
May 29, 2018

Education PR & Content Marketing: 3 Ways to Combine for Maximum Shine

Where does content marketing fit into your education PR strategy? In working with companies on…
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