January 7, 2020
4 Public Relations Trends for 2020
The Public Relations Trends, They are a Changin’ As we kick off 2020, there’s no…
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December 3, 2019
Edtech Crisis Management: Safeguarding Student Data
Crisis Management Starts with Preparation In the first six months of 2019, more than 3,800…
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December 5, 2016
Education Business Forum 2016
As Frank Sinatra crooned through his long and historic career, CB&A’s “little town blues are…
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November 11, 2016
5 Conference Strategies To Drive 2017 Sales
Conferences are a significant investment of your time and budget. There are a multitude of…
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May 4, 2016
Classrooms Get Social
Are teachers leveraging the power of social media in the classroom? According to a study…
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April 27, 2016
Exploring How Special Education Fits into Testing Accountability Under the ESSA
The number of students in special needs programs under the Individuals with Disabilities Act (IDEA)…
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March 24, 2016
How to Make Sure Your Social Media Marketing Tweets Are Seen by Educators
Social media marketing is an important element of any ed-tech marketing plan. But making sure…
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March 8, 2016
Storytelling to Engage Audiences — Case Study
A client that creates robots to teach K-5 students foundational skills in computer coding wanted…
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December 18, 2015
Trends to Watch for in 2016
The one thing that can’t be stopped – time. Before 2015 is entirely gone, we’ve…
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November 20, 2015
Understanding Superintendents: How to Talk to Education’s Most Influential Decision-Makers (and Most Challenging Prospects)
While a teacher can make or break a product or service via testimonial, it’s the…
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