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CBA Expert Series Archives | Page 3 of 3 | C. Blohm & Associates, Inc

Education Marketing StrategyFeatured
September 29, 2021

Education Companies Have Reason for Optimism. Here’s Why.

While the pandemic has hit certain industries quite hard, such as travel, arts and entertainment, the education sector appears to…
Emily Embury
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Education PR - Public Relations for EdtechFeatured
June 24, 2021

Four Steps to Building Education Thought Leadership

Use your personal brand to propel your company's mission If I asked five people who worked with you to describe…
Charlene Blohm
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Education Content MarketingFeatured
May 20, 2021

How to Create Compelling Education Content That Builds Your Brand

Learn 8 Proven Steps to Meet Your B2E Marketing Goals Content is essential for education marketing. It can help drive…
Liz Meyer
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Education Marketing StrategyFeatured
May 10, 2021

When Selling to Schools, Make Sure You Understand the Education Buying Cycle

How to align your sales and marketing efforts to the education buying cycle Timing is everything, as the saying goes.…
Kevin Custer and Rita Ferrandino
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Education PR - Public Relations for EdtechFeatured
April 26, 2021

CB&A Expert Series: 3 Tips to Get Exposure in the Media

How education companies can support the work of journalists The education industry is in a constant state of change –…
Chloe Dechow
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Education Content MarketingEducation Marketing StrategyFeatured
April 9, 2021

CB&A Client Briefing: COVID-19 Education Funding Overview

Education funding and grant highlights for education marketers First CARES, then CAA, and now ARPA. Taken together, these relief packages represent…
Saul Hafenbredl
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Education Marketing StrategyFeatured
March 3, 2021

3 Strategies to Drive EdTech Sales Post-COVID

How to Survive and Thrive in a Competitive Market As bleak as the pandemic situation looks today, there is a…
Emily Embury
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Education Marketing StrategyFeatured
February 7, 2021

2021 Education Policy Primer for EdTech Execs

What you need to know to inform your education marketing strategy. Between an ongoing global pandemic, leadership changes in Washington,…
Chloe Dechow
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    • Public Relations
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