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October 24, 2013
PRSMS: Make your brand highly recommendable
Recently three CB&A team members, including myself, had the opportunity to attend the annual PR & Social Media Summit held…
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April 19, 2010
The Four P’s of Successful Online Customer Engagement
When helping clients and colleagues to understand and navigate the world of social media, we suggest a three-step process: 1)…
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September 2, 2009
How To: Build Your Brand Using Social Media
Recently, I sat in on the “Social Media for Business” conference call with Peter Shankman (@skydiver), founder of Help A…