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Lauren Rothering

Education PR - Public Relations for Edtech
January 23, 2012

You Gonna Be at FETC?

This week, Charlene (@CharleneBlohm) and Kristen (@KPlemon) are escaping the harsh midwestern winter for the sunny embrace of Orlando for FETC…
Lauren Rothering
Love0
Education PR - Public Relations for Edtech
January 6, 2012

Top 7 Ed Tech Trends to Watch in 2012

Compiled by CB&A staff As a follow-up to our 2011 reflection post, the CB&A team once again collaborated to identify…
Lauren Rothering
Love0
Education PR - Public Relations for Edtech
January 5, 2012

In Case You Missed It

Feeling a little glum after the holidays? Rekindle your Christmas spirit by reading the November/December issue of the Dairy Dispatch!…
Lauren Rothering
Love0
Education PR - Public Relations for Edtech
December 29, 2011

2011: A Year to Remember

Compiled by CB&A staff At CB&A, we’ve been talking a lot about collaboration recently, not only in our own office…
Lauren Rothering
Love0
Education PR - Public Relations for Edtech
December 22, 2011

There’s Nothing like a Road Trip to Get to Know Someone

In November, the Account Coordinators attended a PRSA “Pitching Boot Camp,” presented by Michael Smart. We learned lots of tips…
Lauren Rothering
Love0
Education Marketing TrendsEducation PR - Public Relations for Edtech
November 14, 2011

‘Excellent’: Tech & Learning 2011 Award of Excellence Winners

When you think about your high school days, the mind wanders to many places: football games, Calculus class, homecoming. But…
Lauren Rothering
Love0
Social Media For Education
October 21, 2011

The Future of Social Media

On Oct. 11, I attended the PR + Social Media Summit at Marquette University. In its third year, the Summit…
Lauren Rothering
Love0
Education PR - Public Relations for Edtech
October 7, 2011

The Dairy Dispatch is Back!

The first edition of the 2011-2012 Dairy Dispatch is now available online! This issue, we celebrate October as National Caramel…
Lauren Rothering
Love0
Education Marketing Trends
September 14, 2011

What Vendors Need to Know about Marketing to Educators

Back-to-school pop quiz: where do most educators go when they need information on a new product? a. Educational publications b.…
Lauren Rothering
Love0
Education
May 23, 2011

It’s Almost Here: ISTE 2011 is Approaching Quickly!

In four short weeks, educators will gather in Philadelphia at the annual ISTE (International Society for Technology in Education) conference.…
Lauren Rothering
Love0
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