How the Pandemic has Transformed Education Marketing
Although sales to the education market have remained strong during the pandemic, business-to-education (B2E) marketers have still faced many challenges…
Education Companies Have Reason for Optimism. Here’s Why.
While the pandemic has hit certain industries quite hard, such as travel, arts and entertainment, the education sector appears to…
Four Steps to Building Education Thought Leadership
Use your personal brand to propel your company’s mission If I asked five people who worked with you to describe…
CB&A Expert Series: 3 Tips to Get Exposure in the Media
How education companies can support the work of journalists The education industry is in a constant state of change –…
2016: Review, Results and Reveries
Celebrating 25 years of business feels like a rare milestone, and it’s an experience I’ll cherish for many years to…
Five Digital Hotspots To Reach & Influence Educators This Fall
At CB&A, we frequently survey educators to gain insights into their “go to” sources for information about new products and…
People Behind the PR — Quinn Buchanan
CB&A is an agency that values its team, and we hope you enjoy learning a bit more about the people…
CB&A Wins Small Agency of the Year Award
As 2015 comes to a close, we’re reflecting on the year. The team traveled around the country meeting influential school…
PR & Social Media Summit 2015
This month, Olivia Hoff, Aaron Krish and Kelsea Kierstead of the C. Blohm & Associates team attended the Public Relations…
Winning the Coveted Alchemy Awards
The CB&A team attended this year’s Public Relations Society of America (PRSA) Madison Alchemy Awards Ceremony. The team took home six awards for their hard work and exceptional initiatives in the field.