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Education Marketing Strategy Featured

March 21, 2022

5 Key Education Marketing Trends for 2022

What are the major trends in business-to-education marketing that companies need to be aware of to stay one step ahead…

Saul Hafenbredl

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Education Marketing Trends Featured

November 19, 2020

Report: 2021 Education Marketing Trends

We surveyed education marketers to identify key trends to incorporate into their education marketing strategies for 2021, distilling data from…

Saul Hafenbredl

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Education Marketing Trends Featured

October 28, 2020

7 Things to Know About Online Education Conferences

The era of large, in-person education conferences has been put on hold due to COVID-19. Which education associations have shifted…

Charlene Blohm

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Featured

October 7, 2020

Level Up Your Education Content Marketing Strategy with Pillar Pages

Picture this: More visibility. More credibility. More substantial, relevant website traffic. The secret? Pillar pages. If you have lots of…

Emily Embury

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Education Content Marketing

August 25, 2020

How Efficacy Research Supports EdTech Marketing and Sales Efforts

New research reveals hidden revenue opportunities for education companies There are two increasingly common questions that district leaders ask when…

Saul Hafenbredl

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Research reveals hidden revenue opportunities for edtech vendors

Education Marketing Trends

August 5, 2020

Register Now: Research Reveals Hidden Revenue Opportunities for EdTech Vendors

The importance and benefit of investing in education efficacy research Each year, Project Tomorrow’s Speak Up Research Initiative asks K-12…

Saul Hafenbredl

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Back-to-School 2020: Tips for Navigating EdTech Marketing and Sales

Education Marketing Trends

July 22, 2020

Back-to-School 2020: Tips for Navigating EdTech Marketing and Sales

EdTech Trends for the 2020-21 School Year The back-to-school season is a critical time for education companies. District leaders begin…

Emily Embury

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6 Ways PR Improves Your Bottom Line by CB&A for Education

Education PR - Public Relations for Edtech

May 27, 2020

6 Ways to Add Business Value with Education PR

Journalism has undergone a seismic shift in the past decade. With a variety of media for individuals to voice their…

Kelsea Kierstead

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CB&A recognized as best public relations firm working in edtech

Featured

May 13, 2020

EdTech Awards 2020: 3 Ways CB&A is Innovating in Marketing and PR

CB&A recognized as best public relations firm working in edtech Established in 2010 to celebrate the innovators, leaders and trendsetters…

Charlene Blohm

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Education Marketing Trends

April 30, 2020

Report: Coronavirus Impact on Education Marketing [Download Now]

Education CEOs and Marketing Executives Report on How COVID-19 is Affecting Their Businesses COVID-19 has roiled the education market. Stay-at-home…

Saul Hafenbredl

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