C. Blohm & Associates Named Finalist for “PR Firm” in EdTech Awards
Education PR agency wins award for seventh time With our combined passion for education, PR and marketing, we’re extremely proud…
Follow the News for Timely Education Marketing Content
Creating content that attracts an engaged audience is tricky enough. Holding an audience’s attention is even more difficult. One often…
Seal the Deal: Maximize Your Education Marketing Efforts After the Conference
ISTE, SXSW EDU, FETC, ATIA, TCEA – once you’ve navigated the alphabet soup of education conferences and determined your event…
Facebook Zero: What Marketers Need to Know
As an education marketing professional, you may have been warned “don’t build a house on rented land.” In other words,…
Add Value to Your Brand with Native Advertising
Education marketers have more advertising options than ever. Consequently, educators are deluged with brand messages every day. Emails, sponsored social…
How LinkedIn Fits into Your Education Marketing Strategy
With 13 million company pages and 81 percent of B2B companies using the platform for new product launches, LinkedIn has…
Four Ways to Streamline Your Content Development Process
Content development is a vital part of any education marketing strategy. It keeps your website fresh, boosts your company’s visibility…
Turn Every Call to Action into a Lead-generating Tool
As an education marketer, the goal of your education marketing strategy is to increase leads and identify new customers. Driving…
5 Ways to Improve Email Marketing in Education
Email marketing remains one of the most successful ways to build a relationship with an already-engaged audience. Anyone who has…
SEO: Dead or Alive?
Search Engine Optimization, or SEO, is the process of attempting to improve your website rankings with popular search engines such…