Education PR - Public Relations for Edtech

July 28, 2009

Lights, Camera, Action – Preparing for Video Interviews

With Web-based social media platforms increasing their dominance as inexpensive marketing tools, it's important for companies to consider adding more…

Brittany Dorfner

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Education

July 23, 2009

Two School Districts Hit Major Milestone, Streaming More than 1 Million Videos

We recently wrote a guest post for Ken Royal’s blog, The Educators’ Royal Treatment, about these two amazing districts, and…

Sandy Fash

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Education PR - Public Relations for Edtech

July 13, 2009

Three Key Tips to Remember When Engaging in Social Media

After participating in Hubspot's Using Social Media for Lead Generation webinar, hosted by Rick Burnes, Hubspot Marketing Manager, I came…

Brittany Dorfner

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Education PR - Public Relations for Edtech

June 30, 2009

Passion & Dedication Become Elements of Success for Leading Organizations

There's a lot to be said about turning 30. In fact, here are a few things that happened to some…

Brittany Dorfner

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Education PR - Public Relations for Edtech

June 28, 2009

Don’t Let First Impressions Overshadow Potential Customers

Malcom Gladwell National Educational Computing Conference (NECC) opening keynote speaker, Malcolm Gladwell, discusses the good and bad of rapid cognition…

Brittany Dorfner

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Education PR - Public Relations for Edtech

June 26, 2009

Using Social Media Effectively to Engage and Inspire

Looking for examples of how to use social media to engage and collaborate with your customers and other target audiences? …

Kristen Plemon

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Education

June 18, 2009

AEP Honors the Year’s Top Educational Products

The Association of Educational Publishers (AEP) announced the winners of the 2009 Distinguished Achievement Awards during the AEP Awards Banquet…

Emily Embury

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Education PR - Public Relations for Edtech

June 17, 2009

Being Proactive Today Yields Positive Results Tomorrow

In an earlier post titled, “Getting Ready for NECC,” it was noted that conferences are one of the few places…

Brittany Dorfner

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Education

May 28, 2009

Don’t Copy That Either

In 1992, the Software & Information Industry Association (SIIA) released the rousing, rap-filled and rather catchy video entitled Don't Copy That…

Sandy Fash

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Social Media For Education

May 27, 2009

Increasing Blog Readership

  Think like your reader.  Why should they care?  That's the most important tip for corporate blogging and driving more…

Kristen Plemon

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Education PR - Public Relations for Edtech

May 22, 2009

How to Start a Corporate Blog

Corporate blogging is not about jumping on the bandwagon.  It’s about developing a deeper relationship with your customers and other…

Kristen Plemon

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Education

May 19, 2009

Building Sustainable Learning Environments

In early May, CB&A attended the SIIA Ed Tech Industry Summit in San Francisco, which addressed the theme of “Building…

Emily Embury

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Education PR - Public Relations for Edtech

May 9, 2009

To Blog or not to Blog

Is a blog right for your company? Establishing a corporate blog can be a valuable investment of time and resources,…

Kristen Plemon

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Education PR - Public Relations for Edtech

April 2, 2009

Getting Ready for NECC

Spring is the season for education-focused trade shows.  From the National Council of Teachers of Mathematics (NCTM) to the International…

Sandy Fash

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Education PR - Public Relations for Edtech

March 31, 2009

Changing Communications Paradigm

A few days ago, a PRSA blog highlighted this sad statistic, which has been on my mind ever since: According…

Charlene Blohm

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Education PR - Public Relations for Edtech

February 20, 2009

Tell Interesting Stories

Several years ago I had the pleasure of enjoying a tasty dinner (with a fun bit of dancing following dessert)…

Charlene Blohm

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Education PR - Public Relations for Edtech

January 21, 2009

Getting your Signal Heard Above the Noise

Communication - a lot gets said, but it doesn't all necessarily get through.  With so many voices to listen to,…

Charlene Blohm

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