Focus Group at an EdTech Conference
FeaturedMarketing
April 9, 2019

The Benefits of Running a Focus Group at an EdTech Conference

Standing out in today’s digital world can be a challenge. With every inch of screen…
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Website launch
Marketing
February 4, 2019

Six Topics to Consider When Launching a Website

Many organizations begin a new year with a list of objectives, business goals and projects…
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The 2019 Marketing Planning Series.
Marketing
December 11, 2018

The 2019 Marketing Planning Series: Website Tools and Trends

Credibility and authority are required for success in business. The very first place most people…
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The 2019 Marketing Planning Series.
Marketing
November 13, 2018

The 2019 Marketing Planning Series: Email Marketing Tools and Trends

There’s a reason why your email inbox is flooded with messages from different companies: Email…
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Metrics for EdTech Marketing
Marketing
November 7, 2018

7 Must-Have Metrics for Year-End Reporting

It’s November. For us in Wisconsin, that means one thing. Snow. For edtech marketing professionals,…
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The 2019 Marketing Planning Series.
Marketing
October 16, 2018

The 2019 Marketing Planning Series: Budget Goal Setting

“Setting marketing budgets is easy!” -No marketing professional ever. In fact, you’ve most likely learned…
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Person writing an education marketing strategy graph in notebook.
Marketing
October 5, 2018

The Road Map to Your Road Map: The Marketing Audit

With an ever-changing digital world, and the shortening attention span of consumers, it’s crucial to…
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