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Education Marketing TrendsFeatured
November 19, 2020

Report: 2021 Education Marketing Trends

We surveyed education marketers to identify key trends to incorporate into their education marketing strategies for 2021, distilling data from our second annual Education Marketing…
Saul Hafenbredl
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Education Marketing TrendsFeatured
October 28, 2020

7 Things to Know About Online Education Conferences

The era of large, in-person education conferences has been put on hold due to COVID-19. Which education associations have shifted to a virtual format and…
Charlene Blohm
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Featured
October 7, 2020

Level Up Your Education Content Marketing Strategy with Pillar Pages

Picture this: More visibility. More credibility. More substantial, relevant website traffic. The secret? Pillar pages. If you have lots of content about a topic your…
Emily Embury
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CB&A recognized as best public relations firm working in edtech
Featured
May 13, 2020

EdTech Awards 2020: 3 Ways CB&A is Innovating in Marketing and PR

CB&A recognized as best public relations firm working in edtech Established in 2010 to celebrate the innovators, leaders and trendsetters in education technology, The EdTech…
Charlene Blohm
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Best of Madison 2019 Honors earned by CB&A team
CB&A NewsFeatured
September 19, 2019

CB&A Earns Coveted Spot in Madison’s ‘Best Places to Work’

CB&A Recognized on Best of Madison 2019 List Fifteen years ago, CB&A relocated to Madison, Wisconsin because of its unique atmosphere. Madison offers a small-town…
Chloe Dechow
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Education-Influencers-CBA-Blog-Hero-Image
FeaturedSocial Media For Education
August 28, 2019

Education Influencers: What and Who to Avoid Online

(Catch up if you missed it: Part I: Best Practices for Collaborating with Social Media Influencers.) Social Media Influencers Part Two: With great influence comes…
Steven Miller
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Social Media Influencers Best Practices Blog Post Cover Image
FeaturedSocial Media For Education
August 1, 2019

Best Practices for Collaborating with Social Media Influencers

How to maximize influencer projects in education In the education market, brands must exceed expectations to make an impact on educators, administrators, and most importantly,…
Steven Miller
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journalism advocacy
Education PR - Public Relations for EdtechFeatured
June 21, 2019

Journalism Advocacy: 5 Ways to Support Journalists

Competing for oxygen in the education atmosphere may seem like rocket science, but it’s not. To make the best possible first impression in the marketplace,…
Chloe Dechow
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