January 11, 2010
Deploying Social Media in 2010
Looking back on 2009, was your company innovative in terms of online networking, or more of a social novice? If…
November 24, 2009
PRSA 2009: Measuring the Influence of Social Media
How have public relations metrics changed with the advent of social media? Katie Paine of KDPaine & Partners addressed this…
November 23, 2009
PRSA 2009: The Value of Online Video
If a picture is worth a thousand words, then imagine the impact of a video. During the 2009 Public Relations International…
November 20, 2009
PRSA 2009: How to Optimize News Content
Ninety percent of journalists rely on online search engines to perform key elements of their job, whether researching a story,…
November 19, 2009
PRSA 2009: Digital Revolution – The Chaos Scenario
Are traditional media falling apart before our eyes? And, more important, are we prepared to pick up the pieces? Bob…
November 18, 2009
PRSA 2009 International Conference
Last week I attended the 2009 Public Relations Society of America International Conference (PRSA) in San Diego. More than 3,000…
November 13, 2009
Public Relations’ Role in the Corporate Twittersphere
As people turn toward Twitter to build their personal and professional brands, one practice that’s sparked some controversy throughout the…
October 20, 2009
PR + Social Media Summit Wrap Up
Recently, I attended Social Media Club Milwaukee’s (@socialmediaclub) PR + Social Media Summit (#PRSMS) at the University of Wisconsin –…
October 1, 2009
PR is More Than Publicity
It seems everyone is talking about social media. Journalists are all a-Twitter, business conferences now include sessions about “being social,”…
September 8, 2009
You Can’t Win Unless You Enter
There are several award programs in the education industry offering companies and organizations a chance to stand in the spotlight.…
