December 12, 2012
The ‘Ideal’ Vendor: What Educators Want Most
This is the final post in a six-part series. C. Blohm & Associates and the Winter Group hosted their annual…
November 26, 2012
Powerful Personal Networks and Educational Marketing
This is the fifth post in a six-part series. Before the advent of personal networking, teachers’ main source for professional…
November 13, 2012
Common Core: The basics of the new curriculum
This is the fourth post in a six-part series. Among the mobile learning sessions, global education initiatives, and flipped classroom…
November 8, 2012
Small-Ticket Expenditures Shift Purchasing Cycles to Year-Round
This is the third post in a six-part series. A by-product of the now-famous “apps budget” discussion that occurred during…
November 1, 2012
‘App Budgets’ Might Just Be the Tip of the Iceberg
This is the second post in a six-part series. I was taking notes at one of our focus groups at…
October 25, 2012
Tackling the iPad: Tips for Mobile Learning
C. Blohm & Associates and the Winter Group hosted their annual second round of focus group with educators and administrators…
June 15, 2012
Archdiocese of New York – Case Study
The Situation: When our client’s product, a cloud-based learning and teaching solution, was implemented in four Catholic schools in New…
November 17, 2011
Reputation Management
"Your reputation is no joke, it's your superpower." With those words from the title of a Forbes article, John Doorley…
December 14, 2010
You Want Me to Invest in What?
The Ed Tech Business Forum (ETBF), sponsored by the Software & Information Industry Association (SIIA), was jam-packed with excellent sessions,…
December 3, 2010
Congratulations to the Hall of Fame’s Class of 2010
The Association of Educational Publishers has inducted three new members into the Educational Publishing Hall of Fame: Marilyn Burns -…
