2020 Education Marketing Trends Survey
November 11, 2019

2020 Education Marketing Trends Survey

Calling all business owners and marketers to complete our 2020 education marketing trends survey! Hello fellow marketers and business owners….

Charlene Blohm
Learn how to drive new leads at ISTE 2019.
March 11, 2019

Seven Ways to Drive Leads at ISTE 2019

At the end of June, the edtech industry will converge on Philadelphia for the ISTE 2019 conference to discuss the…

Charlene Blohm
October 3, 2018

Education Marketing Action Alert: Congress Passes Education Budget

Congress passed an FY19 spending bill shortly before the start of the new fiscal year (Oct. 1) that includes funding for the U.S. Department of Education.

While overall spending is similar to last year, the budget deal boosts federal funding for Title I by $100 million, special education by $87 million, school safety and edtech by $70 million, and career and technical education by $70 million.

Charlene Blohm
May 25, 2018

Grateful and Gratified

Reflections on Receiving a 2018 Governor’s Trailblazer Award for Wisconsin Women in Business No one sets out to become a…

Charlene Blohm
Education marketing action alert
May 14, 2018

Education Marketing Action Alert: What You Need to Know about GDPR

THE NEWS At the end of May, the European Union’s (EU) General Data Protection Regulation (GDPR) will usher in a…

Charlene Blohm
Education marketing action alert
April 4, 2018

Education Marketing Action Alert: Ed Tech Gets a $700M Boost

The News Lawmakers have finally resolved their stalemate over the 2018 federal budget, and there’s good news for K-12 marketers:…

Charlene Blohm
Education marketing action alert
February 22, 2018

Education Marketing Action Alert: Two Government Shutdowns Later…

The News Two government shutdowns later, what have we learned about the federal education budget for 2018? Not a great…

Charlene Blohm
Education marketing action alert
January 19, 2018

Education Marketing Action Alert: New Federal Tax Law’s Impact on K-12

The News President Donald Trump recently signed the major tax bill into federal law. The $1.5 trillion tax overhaul issues…

Charlene Blohm
Education marketing action alert
September 19, 2017

Education Marketing Action Alert: School Funding Update

A Senate Committee has approved money for programs President Trump wants to cut. The News U.S. senators in charge of…

Charlene Blohm
September 5, 2017

Dollars and Sense: How to Make the ‘F’ in FY18 Flexibility

As funding changes come down the pike for FY18, education vendors should look to enhance flexibility in their offerings. Your…

Charlene Blohm