A Growing Communications Channel: Best Practices for Mobile Marketing
Hosted by the Association of Strategic Marketing, the Apple OS and Mobile Marketing: Best Practices for iPhone, iPad and iPod…
The PR Lesson in NBC’s Education Nation = Know Your Audience
As a PR professional, it’s critical to know your audience – for your agency, organization, or client. As NBC’s recent…
Innovate to Educate: A Symposium on [Re]Design for Personalized Learning
In early August, the Software & Information Industry Association (SIIA), in collaboration with ASCD and the Council of Chief State…
Proving Social Media’s ROI through Consistent Measurement and Listening
While most people recognize the potential worth of social media as a public relations tool, the big question remains: How…
Ten Core Elements of Facebook Marketing Success
Just behind Google, Facebook is the most trafficked website in the world, according to Alexa.com. With such powerful appeal, it’s…
Social Media Success Summit – Part Four
The final post in this four-part series addresses the future of social media, as discussed during the Social Media Success…
Social Media Success Summit – Part Three
As noted in a previous post, some tech experts dub Foursquare as “the next Twitter.” During the Social Media Success…
Social Media Success Summit – Part Two
In my last post, I addressed the importance of setting goals when considering a social media campaign, and shared tips…
Social Media Success Summit – Part One
In May, I was an online participant in the 2010 Social Media Success Summit (#smss10). Over the course of the…
And Our Foursquare Winner Is …
Back from ISTE 2010, we’ve determined the winner of our Foursquare contest (mentioned in an earlier post, “Why You Should…