EdNET 2016: Experts Share Education Tips for 2017 [VIDEO]

Tag: EdNET

EdNET 2016: Experts Share Education Tips for 2017 [VIDEO]

Even if you didn’t miss EdNET this year, it’s impossible to see everything at the conference. We asked some of the top experts in the industry to share their insights on the conference, topics and trends that are hot in education right now, and to peer into their crystal balls for 2017. Question 1: What […]

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EdNET Preview: How to Be a ‘Storymaker’

If you ask a member of the CB&A team what their favorite part about working in the education industry is, the answer will likely be sharing the stories of teachers. Over the course of the past 25 years, our approach to sharing educator stories has evolved—and yours should, too. With the EdNET conference just a […]

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Understanding Superintendents: How to Talk to Education’s Most Influential Decision-Makers (and Most Challenging Prospects)

While a teacher can make or break a product or service via testimonial, it’s the superintendent who represents the most lucrative (and most challenging) sales target for education companies. Sales teams looking for the big district deals have numerous challenges; they must stand apart from their competitors, foster warm relations with technology and IT directors, […]

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SEO in 2016: It’s Not Dead, But the Old Tricks Just Won’t Work Anymore

Let’s do a quick test. Open up a new browser and go to Google. Search “SEO tips.” You’ll get over 13 million results. Good Search Engine Optimization (SEO) is an important piece of a successful online strategy, and arguably the most important. It benefits both online and offline marketing initiatives, and serves as the foundation […]

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‘EdNET Insider’ Series Helps Managers Enhance 2015 K-12 Sales Plans

This fall, CB&A attended EdNET 2014, education marketers’ go-to event for networking, learning and sharing. We teamed up with Glen McCandless of Selling to Schools to record and produce a broadcast series called EdNET Insider. Each 15-minute podcast captures reactions from the education industry’s brightest minds and thought leaders, who share advice on ways to […]

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EdNET After Hours: Staying Nimble at Altitude

The theme of this year’s annual EdNET Conference is, “Staying Nimble in an Evolving Market.” It’s a relevant topic, and those traveling to Denver for the event will have invaluable opportunities to share ideas and discuss trends with colleagues. But we like to advocate for a healthy work-play balance, especially when visiting a vibrant, beautiful […]

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EdNET Chatter Takes Over Vine

In case you haven’t heard the chatter, EdNET 2013 is only two weeks away! CB&A will be attending the conference in Denver, as well as holding a Birds-of-the-Feather roundtable discussion on Tuesday, September 17 – “Technology is Changing Classrooms… And the Lives of Educators.” Let us know if you plan on attending! We’d love to […]

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Tips for a Successful EdNET Experience

For more than 20 years, the annual EdNET Conference has been one of the must-attend events of the year for companies serving the education market. Attendees gain insight on the latest trends and forecasts for the industry, critical updates on federal policies and the state of education funding, and powerful networking opportunities for establishing strategic […]

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EdNET Keynote Draws Attention to New Administration’s Education Focus

During EdNET 2009, we were able to hear James Shelton, Assistant Deputy Secretary for the Office of Innovation and Improvement (OII) for the U.S. Department of Education, give the conference’s keynote presentation. Throughout his address, Shelton discussed the areas the current administration aims to focus on in the next three years, and how these focus […]

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