The CB&A Team

A wise person once said, “It’s not about where you are, it’s about who you’re with.” We couldn’t agree more. CB&A’s team of smart PR pros is dedicated to providing stellar customer service and unparalleled market expertise. Whether planning an event or creating a social media campaign, we collaborate with you to bring out the best in your brand, every day.

  • Charlene Blohm
    Founder & PresidentTwitterLinkedInFollow CB&A on FacebookFollow CB&A on slideshare

    Charlene earned a Master of Business Administration degree from the University of the Incarnate Word and a Bachelor of Arts degree in journalism from the University of Wisconsin–Madison. She has more than 20 years experience in the communications and marketing fields. Since founding CB&A in 1991, Charlene has worked with publishers and manufacturers whose products span the educational landscape, from traditionally printed books to broadband-delivered online curriculum. Her expertise in developing and implementing strategic marketing plans has been fine-tuned over the years, and she’s now one of the “go-to” people in the educational publishing industry. Charlene began her career as a reporter, columnist and managing editor for newspapers in Montana and Texas. charlene aat cblohm dot com

  • Emily Embury
    Account SupervisorTwitterLinkedIn

    A graduate of the University of Wisconsin–Madison, Emily earned a Bachelor of Arts degree in journalism and women’s studies. Devoted to working with organizations whose overall mission benefits the community, she completed internships with two nonprofit organizations while in college. Emily joined CB&A in 2004, and was promoted to Account Executive in 2007 and Account Supervisor in 2013. She works in partnership with clients to develop and execute strategic public relations and social media plans to achieve their visibility goals. In her expanded leadership role, Emily also oversees campaigns, manages team members and supports the overall growth of the agency. She is an active member of PRSA and regularly attends Social Media Breakfast events. A certified master gardener, Emily enjoys digging in the dirt and spoiling her dog Barley. emily aat cblohm dot com

  • Saul Hafenbredl
    Account ExecutiveTwitterLinkedin

    Saul attended the University of Wisconsin–Madison where he earned a Bachelor of Arts degree in journalism with an emphasis in strategic communication. While in school, he held positions with several Madison-based organizations such as the Associated Students of Madison, StudyBlue, Inc. and the Greater Madison Chamber of Commerce. Saul joined CB&A as a PR & social media account coordinator in 2011, was promoted to Account Manager in 2012, and Account Executive in 2014. In his expanded role, Saul completes more strategic client work while playing a larger part in leading account services. He prides himself on adding innovative nuances to traditional methods and helping clients surpass their goals. A Wisconsin native, Saul has adapted to the state’s decidedly temperamental climate. He enjoys outdoor activities and breathing as much fresh air as possible. saul aat cblohm dot com

  • Donna Kraenzle
    Office ManagerLinkedIn

    Donna is a graduate of Avila University, earning a Bachelor of Arts degree in Special Education (ED/LD/MR). After teaching for several years, she completed graduate course work at Kansas University and Lindenwood University before moving to management positions with commercial real estate and investment banking companies in Kansas City, Mo. In 1995, Donna began a 10-year stint as Business Manager with HealthTech Solutions in St. Louis, Mo., followed by a move to CPI Corp. as Director of the Business & Institutional Services Division. Under her leadership, the division grew to a multi-million dollar business focused on providing professional business portraits. Donna recently moved to Madison to be closer to family, especially three “totally adorable” grandchildren. She is a certified Zumba instructor and hospice volunteer. donna aat cblohm dot com

  • Andria Casey
    Account Manager

    A graduate of the University of Wisconsin-Madison, Andria earned a Bachelor of Arts degree in journalism with an emphasis in strategic communication. While in school, she developed her creative strategy skills through several public relations and graphic design positions. Andria was also an active member in Madison’s chapter of PRSSA, holding five executive board positions during her four years as an undergraduate. She joined CB&A as an intern, was promoted to Account Coordinator upon graduation from UW-Madison, and was named an Account Manager in 2014. An ill-adapted Wisconsinite, Andria spends as much time as possible outdoors in the sunshine. She is a certified SCUBA diver, TV buff and aficionada of languages, with a particular love of the Spanish language. andria aat cblohm dot com

  • Chris Swietlik
    Account ManagerLinkedIn

    Chris earned a Bachelor of Arts degree in English and communication from St. Norbert College in De Pere, Wis. During that time, Chris hosted a show on the college radio station, was co-editor-in-chief of the school newspaper, and interned in the college’s office of communication. Prior to joining CB&A in 2012 as an Account Coordinator, Chris spent two summers interning at an advertising and marketing firm in his hometown of Cedarburg, Wis. As an Account Manager, Chris works with a diverse group of clients, while continuing to engage with industry media and pursue his passion for writing. In his spare time, Chris can be found Frisbee golfing, reading a good book or enjoying the latest movie blockbuster. chris aat cblohm dot com

  • Olivia Hoff
    Account CoordinatorLinkedIn

    Olivia earned a dual degree in Life Sciences Communication and Agriculture Applied Economics from UW-Madison. To gain real world career experience in public relations, she worked as an intern for both StudyBlue, Inc. and the UW System Office of Economic Development. She brings passion and the willingness to grow to her position at CB&A. A sports enthusiast, Olivia competed as a goalkeeper for four years on the UW-Madison women’s soccer team. Hailing from Whitefish Bay, Wisconsin, Olivia enjoys hitting the slopes to ski, going for runs, and traveling. olivia aat cblohm dot com

  • Lauren West
    Account CoordinatorLinkedIn

    Lauren earned a Bachelor of Arts degree in psychology and sociology from the University of Wisconsin-Madison. She developed a love for PR and social media while completing several internships, including stints with a UW student food publication The Dish, and a Chicago-based dating service. While in the Windy City, Lauren enjoyed expanding her PR knowledge in the Publicity Club of Chicago, and as an CB&A Account Coordinator, she puts her affinity for writing and meaningful communication to good use. Decidedly Midwestern, she’s lived in Minnesota, Illinois and Wisconsin. When not working, Lauren is probably at a Badger game, dining at the newest restaurant with friends or catching up on favorite TV shows. lauren aat cblohm dot com

  • Kristina Rozenbergs
    Account CoordinatorLinkedIn

    Kristina attended the University of Wisconsin-Madison, where she earned a Bachelor of Arts degree in art history and journalism with an emphasis in strategic communication. During that time, Kristina held executive board positions for Madison’s PRSSA chapter and spent two years as the Marketing Intern at the Morgridge Center for Public Service. Before joining CB&A, she worked as the Marketing & Communications Assistant for Special Olympics Wisconsin. Outside the office, Kristina may be found riding her bike around Madison and sailing on Lake Mendota. kristina aat cblohm dot com

  • Emily Schwabe
    PR & Social Media Intern

    Emily is an undergraduate senior at UW-Madison, where she hones her writing skills and creative strategies in the Journalism School. She also serves as the Vice President for Madison’s PRSSA chapter. Emily has three years of collegiate swim team experience: two years at Louisiana State University, and one at UW-Madison. She joined CB&A in November 2013, and is applying skills learned during her LSU Student Media Marketing and Events internship. Outside the office, you can find her at Badger games, attending concerts to fuel her love of music, and coaching kids on a local swim team. emily_s aat cblohm dot com

  • Paul Mamelka
    IT Admin

    Paul administers our Macintosh network and endeavors to keep the CB&A website up-to-date. He’s also the author of our in-house database system and copy editor of last resort. Although loathe to admit it, he’s spent some 40 years working with computers as a systems analyst, programmer and web designer, including stints with Control Data Corp., State of Wisconsin, University of Wisconsin–Madison, and Texas Biomedical Research Institute in San Antonio. He completed a math and computer science degree (before it was fashionable) at U.Waterloo in Ontario, Canada. As for sports: all hail the San Antonio Spurs! paul aat cblohm dot com